Services
As LT Public Relations defines PR as Perception Management, the firm utilizes many of its bountiful communications tools to help positively shape the perception for its clients.
There are countless public relations tools in LT Public Relations’ proverbial PR tool box, including (but not limited to):
Advocacy
Support the message by positively influencing the influencers.
Blog Strategy and Ghost Blogging
You supply the blog content…We supply the strategy and wordsmithing.
Branding
Before telling the story, it is critical to identify and truly understand the institution’s unique DNA or brand.
Community Relations
Public relations is having a “relationship” with the “public” and the community the institution serves.
Copywriting
Developing editorial content that personifies the company’s brand.
Crisis Management
Crisis management is 99% preparation; 1% execution. Are you prepared?
Event and Conference Support
Don’t just attend a conference or event…actively participate.
Executive Speechwriting
Even the president and the nation’s best orators have speech writers. Executives should not be an exception.
Market Research
Prior to telling the story, research the market to “fish where the fish are” and understand the nuances of the public.
Media Relations
Media continues to be one of the most credible conduits to tell the story.
Media Training
Spokesperson training is critical before appearing in public or in the media.
Search Engine Optimization (SEO)
Content is KEY! Incorporate key words, phrases and video into all communications.
Social Media Strategy
Adopting social media…good. Having a social media strategy…GREAT!